It’s a classic mistake made by businesses; their marketing approach is focused on print advertising and word of mouth. Fortunately, a new approach is starting to take root in Sedona to solve this problem. “Local search” online is starting to cause a flurry of excitement for some businesses who are taking advantage of the technology.

The DirectoryofSedona.com initiated plans to upgrade both Directory and Blog software platforms and user interface at the end of 2009. As a result, we have gone “off the air” during the period of conversion from our Beta testing platform to a stable, user-friendly environment.

We have taken advantage of this time to implement physical changes, too. Our new office/studio is now open and located in the Chapel Hill area.

We have missed bringing you your daily dose of local Sedona news & information! That we have been able to post this notice, indicates that we are close to the end of the project. Webmasters are still de-bugging a few things but we can see the light!

For more information or to claim your FREE listing, contact us at 928-202-4114.

• Phase II of the new bridge will start this week with drilling of the remaining columns and underground foundations.
• There may be night work this week between Canyon Drive and Morgan Wash to install a 42” storm drain. Work will be from 8 p.m. to 5 a.m. There will be one lane of traffic being directed by flaggers in this area.
• During the day, short duration traffic restrictions to one lane will occasionally be necessary for up to 10-minutes during wall form setting, and for equipment and truck access to the work area between Canyon Drive and Morgan Wash. Please plan your travels accordingly.
• Paving is scheduled to occur starting Tuesday, January 12 between Bowstring and Morgan Wash, and along San Miguel.

What happens when the honeymoon is over? Join Canyon Moon for Neil Simon’s warm-hearted hit comedy Barefoot in the Park, playing November 5-22nd. “Barefoot in the Park is about falling in love again with someone after you move in with them. Its message is that after the honeymoon, life and love truly begin,” commented director Noah Lee Margetts.

• The median and curb and gutter north of Chapel and in the Oak Creek Cliffs to Juniper Trail area are still under construction.
• Traffic is shifted west between Morgan Road and Morgan Wash for the installation of a storm drain along east side.
• Construction of the footings and the wall near Canyon Drive is underway. Night work may occur this week to excavate additional rock.

Arizona Department of Transportation representatives said at an Oct. 28 special city council work-study session on various street lighting systems for West Sedona that they would put continuous lighting on State Route 89A even if the city doesn’t want it. “ADOT is willing to build it and maintain it and will go ahead,” Mr. Harper said, later admitting ADOT would pay for the electricity as well if it had to.

Halloween weekend has arrived, and costume or not, Sedona art connoisseurs are in for a real treat. The Sedona Visual Artists’ Coalition opens it’s 2009 Annual Fall Art Exhibition Friday, October 30th from 5-8pm at Tlaquepaque. Come on by to enjoy live music, wine and hor d’oeuvres, and see how some of Sedona’s most amazing artists interpreted this year’s theme, “Beneath the Surface”.

Sedona’s largest kid-friendly event is the 23rd annual Safe & Fun Trick or Treating. Hosted by the Sedona Main Street Program, the event gathers all of Sedona’s children into one convenient location, reducing the distance they must walk to gather enough Halloween candy, sweets, gifts and freebies to keep them on a sugar high until Thanksgiving. Most businesses in Uptown Sedona participate in the event that runs from 5 to 8 p.m.

• Crews will be working on completion of the median curb and gutter north of Chapel and in the Oak Creek Cliffs to Juniper Trail area.
• Traffic has been shifted west between Morgan Road and Morgan Wash so crews can start installation of storm drain and curb and gutter along east side.
• Work will start this week on the wall near Canyon Drive which will be constructed from the top down.

With the 2010 council elections looming on the horizon, an interview with current Sedona Mayor Rob Adams helps shed light on what his experience as mayor has been like for him for those who may seek the office in the future.

Mayor Adams has not publicly stated whether or not he will seek a second mayoral term. Sourced from Sedona.biz, the following is a candid and in-depth interview with the man who has been the face of Sedona for the last 16 months.